Tracking Conversions - Make

This article explains how to set up VTurb's conversion tracking and how to integrate this functionality with Make.

In your Make dashboard, click the Create a new scenario button.

Download the conversion tracking template from this link: Template

Click on the three dots and select the Import Blueprint option. Then, select the downloaded template file.

This screen will appear

Click on the Webhook module.
Copy your webhook URL and click Save.

After saving, click the Run once button in the bottom left corner to start testing the webhook.

In your payment platform, create a new webhook using the Make webhook URL, and set the event trigger as Purchase Approved. Example shown using Hotmart:

You must send a test event from your payment platform to the webhook. After doing this, your webhook in Make will look like this:

In your VTurb dashboard on the Conversion Tracking screen, choose any platform to copy the webhook URL.

Click on the HTTP module.
Paste the VTurb dashboard URL into the URL field in Make and replace the name of your platform with the name Make. It should look like this:

In the Request Content field, replace the values of each property with the corresponding variables:
In the Request content field, copy and paste the following JSON:

You should replace the values of each property with the corresponding variable by selecting and dragging them from the table that appears beside the field.

We’ve added a description for each item to help you understand what each field should contain. Make sure to delete the descriptions and insert the corresponding variable 😉

{

  "order_amount_cents": product value in cents,

  "currency": "currency type (BRL, USD, etc...)",

  "conversion_key": "parameter used on the platform (sck, src, vtid)",

  "product_name": "name of the product",

  "category": "initial_sale", 

  "order_created_at": "payment date",

  "order_ip": "access IP"

}

After filling in the JSON, it will look something like this. Then finish by clicking Save.

Click the Disk icon in the bottom left corner to **Save **the scenario.

Click the back button in the top left corner of the screen.

Click the activate button to start the flow automatically. After that, your webhook will be fully configured and ready to receive your sales!

And that's it, integration with **Make **successfully completed!

Now the conversions from your videos will be tracked within VTurb.

If you have any questions or need support during the process, our team is here to help!

Updated on: 08/30/2025

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